From revolutionizing storage to redefining data management, Everpure unleashes the power of data for the AI era 

Pure Storage® (NYSE: PSTG), the company revolutionizing storage and data management, has announced its new name: Everpure™. This change reflects the company’s greater impact from reshaping storage to defining the future of data management. The company also announced it has entered into a definitive agreement to acquire 1touch, an innovator in data intelligence and orchestration that provides a comprehensive, unified view of an enterprise’s information. With 1touch, Everpure furthers its commitment to data management innovation, making data secure, accessible, intelligent, and ready to perform.

“Everpure reflects the company we have become as we help enterprises unleash the full power of their data. It captures the power of our Enterprise Data Cloud architecture and adaptability of Evergreen, reinforcing what has always set us apart as we redefine important markets. With 1touch, we are taking the next step in helping organizations not only gain control of their most valuable asset—data—but also understand, enhance, and contextualize that data for actionable intelligence,” said Charles Giancarlo, CEO of Everpure.

Accelerating Data Management Innovation in the AI Era

As AI becomes central to business operations, the modern enterprise has reached an inflection point. AI has exposed the weaknesses of current infrastructure, where siloed data, manual processes, and inflexible architectures cannot support the scale, speed, and intelligence demands of enterprise AI.

Data is an organization’s most valuable asset, but it is trapped by these inefficiencies. Its full value can only be derived if it is effortless to manage, continuously protected, instantly available, and infused with context. Everpure is breaking these barriers with its Enterprise Data Cloud (EDC) architecture. Powered by the Everpure Platform (formerly the Pure Storage Platform), Everpure’s EDC architecture transforms storage into a unified, virtualized cloud of data, governed by an intelligent control plane. It manages datasets globally, through policy, eliminating the friction of manual configurations, which brings unprecedented simplicity, agility, and efficiency to data management.

Extending Everpure’s Data Management Roadmap With 1touch

The acquisition of 1touch will extend Everpure’s data management capabilities by adding data discovery and semantic context to the Everpure Platform. By integrating storage with 1touch’s ability to discover, classify, contextualize, and enrich data across all datasets and any environment—from SaaS to the edge—Everpure will ensure enterprise data is inherently AI-ready at the source. This will allow organizations to transform raw data into actionable insights faster than ever.

“Data is the lifeblood of the AI era, but without the proper controls and semantic context, it remains an untapped resource,” said Ashish Gupta, CEO and president, 1touch. “By joining forces with Everpure, we can eliminate the barriers that have kept enterprises from realizing the true ROI of their data. Together, we will further expand the Everpure platform to provide a level of contextual intelligence that is unmatched in the industry—giving customers the foundation they need to move AI projects from pilot to production at record speed and trust.”

Pure Storage will begin trading as Everpure on the New York Stock Exchange as of March 5, 2026. The ticker symbol (NYSE: PSTG) will remain unchanged.

The transaction is subject to customary closing conditions and is expected to close in Q2 FY27. The terms of the transaction are not being disclosed.

Industry Perspective: How Everpure is Unleashing the Power of Data

“Data is constantly under threat, growing in complexity, and challenging to manage. By combining the speed and performance of Everpure with the scale of Commvault’s unified, AI-enabled platform, customers can secure, govern, and rapidly recover their data wherever it lives, while also making data easier to manage so enterprises can put it to work immediately,” said Sanjay Mirchandani, CEO of Commvault.

“AI-driven enterprises need the freedom to run applications and data seamlessly across their hybrid multicloud environments—without legacy complexity slowing them down. Our partnership with Everpure reflects a shared commitment to help organizations modernize storage-rich, mission-critical environments with the flexibility and performance they need to innovate faster. Together we are turning infrastructure into a catalyst for breakthrough ideas rather than a constraint,” said Tarkan Maner, President and COO at Nutanix.

“Successful AI runs on trusted, secure data, not blind faith. Safe AI demands the convergence of identity, data, and security. Our collaboration with Everpure on Cyber Resilience as a Service transforms data management into an always-on defensive system. Together, we’re ensuring that as enterprises scale AI, the data powering it is secure by design, resilient by default, and instantly recoverable from disruption,” said Anand Eswaran, CEO of Veeam.

“Global enterprises need a data environment that stays fluid, secure, AI ready and uniform across cloud without being weighed down by legacy complexity. Wipro’s IDSS (Intelligent Data Storage Service), with Pure Storage integrated, moves beyond traditional operating models to provide clients with a resilient, evergreen, and future-ready data management platform that maximizes data accessibility and insight,” said Satish Yadavalli, SVP and Business Head of Cloud and Infrastructure at Wipro.